Helping people and organizations communicate who they are and what they care about through art, graphic design and live music promotion

This is me

Once we meet, I hope you quickly sense that above all else, I care...about people, learning new things, having unique experiences, and being intentional and authentic.

I am a communicator at heart, and I love to explore new perspectives through my art while helping people and organizations share what is most important to them through graphic design and live music promotion. I have an added passion for being a voice and advocating for minorities and underserved populations.

I am also a problem solver. I enjoy when clients present me with a challenge, and I get to help them explore different solutions. While I clearly value creativity and innovation, it is never at the expense of strategy. I create engaging visual communications that make sense.

skills

visual communication,  creative strategy, 
marketing campaigns,   
 branding,   

 art,  web design,  advertising, 

 event promotion,   user experience,
project management,   nonprofits,  

What I do

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ART /
INSTALLATIONS

I create photography-based art that is displayed in businesses across central Iowa. I am represented by Moberg Gallery in Des Moines, Iowa

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GOIZANE DESIGN

I offer freelance art direction and graphic design for small- to mid-size companies and nonprofit organizations.

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 RBI MARKETING

I am a partner with RBI Marketing, a collaboration providing marketing and communications services for clients that need a full-service team.

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LIVE MUSIC EVENT PROMOTION

As a music enthusiast and experienced event planner, I spend my free time and skills to help promote music festivals and bands.

My interests are many...

Have you heard of the term "multipotentialite"? Probably not - but that's me. Multipotentialite describes individuals who are endlessly intrigued by a variety of people and things. Not long ago, I watched this Ted Talk and everything just clicked. I am curious by nature and fascinated by different cultures, new ideas and understanding the processes that make the world go 'round.

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...my background is diverse.

 

I was born in San Sebastian, Spain, and grew up in Venezuela and Colombia. After I graduated high school, my mother and I came to the United States and lived in Denver, Colorado. I attended and graduated from Drake University in Des Moines, Iowa, with a degree in Graphic Design and Communications. I've lived with my husband and two dogs in Des Moines for 14 years. As a current Iowa resident (and official U.S. citizen), I am passionate about helping minorities and underserved populations to be seen, heard and celebrated for the diversity they bring to our communities.

This combination allows me to produce fresh ideas and a thoughtful approach.

I've lived in three different countries, speak multiple languages, and have a wide range of interests. This combined allows me to look at every situation as a unique opportunity. I like to put myself in others' shoes, and I enjoy studying what motivates people. I believe all these things collectively gives me the advantage of understanding how to visually communicate concepts effectively for a variety of audiences.

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"Be the change you wish to see in the world." - Mahatma Gandhi

Honors & awards

  • Greater Des Moines Leadership Institute Community Leadership Program, Class 2022

  • Des Moines Business Record 2021 Forty Under 40 Class

  • Humane Society of the United State, Pets for Life Community Cup, 2015

  • Magna Cum Laude: B.A. of Journalism and Mass Communication and Arts and Science

  • ​ADAI Student Design Exhibition, Best of Category, 2010-2011

Boards & committees

  • Al Exito Board

  • ​The Downtown DSM: Future Forward Council

  • Drake University - Friends of Drake Arts 

  • Iowa Latino Heritage Festival - Entertainment Committee

  • Iowa Arts Council - Cultural & Entertainment District Advisory Committee

  • Iowa Department of Cultural Affairs - Iowa Gala Committee

  • Warren Morrow Latin Music Festival + Latino Arts Initiative committee